Resume

EXPERIENCE

Boston Globe Media
Boston, MA
Copywriter and Producer, BG BrandLab 

October 2018 – Present

• Conceptualize sponsored content that aligns with audience's interests and sponsors' goals
• Pitch articles and creative briefs to sponsors, and refine based on feedback
• Assign and edit freelancer writers whose beats range from travel to cybersecurity
• Organize project timelines to meet deadlines for up to 40 multimedia articles at a time
• Lead web production, reviewing CMS layouts for style, functionality and SEO best practices
• Edit traffic drivers that lead to our content from Globe.com, Boston.com and social media
• Write and edit copy for interactive designs, videos, newsletters and more
• Help operate BG BrandLab as a small business, including improving social presence and participating in process, team structure and training improvements
• Collaborate with design, video, event, sales, and tech teams to proactively generate new products and practices to increase revenue

Boston Globe Media
Boston, MA
Copywriter and Producer, Creative Services

May 2018 – October 2018

• Wrote top-performing long- and short-form sponsored content
• Wrote copy for The Boston Globe and concepted ads in collaboration with graphic designers
• Designed and produced layouts and teases with photos, videos and graphics via CMS
• Acted as a production assistant on video shoots, including everything from conducting on-camera interviews to assisting with lighting and audio equipment
• Collaborated with other BGM teams in product, technology and marketing to enhance sponsored content products

U.S. News & World Report
Remote
Freelance Contributor 

March 2018 – Present

• Pitch story ideas for annual Best Colleges and Best Graduate School guidebooks
• Research, report, write, and edit in-depth articles covering topics like non-traditional undergraduate education
• Research, report, write, and edit feature articles for guidebooks such as college road trips and best business jobs
• Update evergreen articles through detailed fact-checking
• Collaborate remotely with deputy editors on copy and line editing 

U.S. News & World Report
Washington, D.C.
Publications and Events Intern

February 2017 – March 2018

• Researched, reported and wrote for annual Best Hospitals, Best Colleges, and Best Graduate Schools guidebooks
• Researched session topics and speakers for Healthcare of Tomorrow and Workforce of Tomorrow conferences
• Wrote session descriptions, moderator questions, speaker scripts and other copy for events
• Managed event speaker databases, gathered photos and release forms, and proofread all articles before publication 

PJA Advertising and Marketing
Cambridge, MA
Assistant Media Planner

December 2015 – January 2017

• Built strategic media plans customized to cybersecurity, pharma, education clients’ objectives
• Analyzed and reported ad campaign performance and pacing
• Researched new audience targeting tactics, coordinated vendor meetings and tracked billing

EDUCATION

Brandeis University
Waltham, MA

Class of 2015

• Bachelor of Arts in Psychology; Minors: Journalism, Creative Writing
• Coursework and Student Activities: Independent Study on Narrative Journalism, Feature Writing, Contemporary Newsroom, Journalism Ethics, Culture of Journalism, Race and Gender in the News, Statistics, Research Methods, Staff Writer for Her Campus Media, Staff Writer for The Justice newspaper, Student Associate at Brandeis Library and Technology Services

SKILLS

Writing • Editing • Web Production • AP style • SEO • Social Media • Project Management • Brand Marketing • Microsoft Office • Photoshop • Adobe InCopy • WordPress • Chart Beat • Jira